If you need to raise $5 million to $100 million, you do not need “interest.” You need a financeable structure, clean disclosures, an investor universe that matches your risk profile, and a controlled process that closes. Private placements work when the offering is engineered for decision makers and built to comply.
Financely is an advisory firm. We coordinate the full raise: structuring, materials, investor targeting, diligence workflow, and closing coordination. Where regulated placement activity is required, licensed broker-dealers or investment banks participate to complete the transaction.
Private placements are structured around exemptions and controlled distribution. The correct pathway depends on the issuer, jurisdiction, investor type, and marketing plan. Counsel should confirm the final framework for your offering. Below are common U.S. reference points used in practice.
References: SEC Rule 506(c) , SEC Accredited Investors , SEC Form D
References: 17 CFR 230.144A , SEC Offshore Offers And Sales
Pooled vehicles frequently rely on exclusions such as 3(c)(1) or 3(c)(7), which impacts eligible investors, subscriptions, and limits. Counsel should confirm which structure fits your investor base and strategy.
Reference: SEC Private Funds Overview
If the transaction requires regulated distribution activity, or where transaction-based compensation requires a licensed intermediary, Financely coordinates with licensed broker-dealers or investment banks to complete the regulated portions of execution.
Reference: FINRA Private Placements
| Issuer Profile | Typical Fit For A $5M–$100M Raise |
|---|---|
| Operating Companies | Clear revenue model, credible use of proceeds, defined growth plan, and reporting capability. |
| Asset-Backed Platforms | Collateralized cashflows, controls, and a lender-grade documentation mindset. |
| Project Sponsors | Permits and contracts in place or clearly staged, budget discipline, and defined completion and operating plan. |
| Repeat Acquirers | Defined pipeline, integration plan, conservative downside case, and structured governance. |
A private placement is a securities offering sold under an exemption from public registration, typically to accredited investors and other eligible investor categories, with controlled distribution and disclosure.
No. Outcomes depend on pricing, diligence, investor appetite, execution discipline, and market conditions. We run a structured process designed to meet investor expectations and close cleanly.
A clear use-of-proceeds schedule, a realistic model, clean corporate documents, a diligence-ready data room, and one accountable decision maker for rapid Q&A.
No. We support issuers across operating companies, projects, asset-backed programs, and acquisition vehicles. The structure and investor targeting are tailored to the underlying risk and cashflow profile.
When regulated placement activity is required or where the transaction demands licensed execution, we coordinate with licensed broker-dealers or investment banks to complete those elements of the transaction.
We focus on private placements from $5 million to $100 million. Outside that range, the investor base and process requirements can change materially.
If you have a defined use of proceeds, a real timeline, and you are ready to run an investor-grade process, submit your details. Include the amount sought, structure preference, jurisdiction, and your current diligence package.
Request A QuoteDisclaimer: This page is for general information only. It does not constitute legal, tax, regulatory, investment, or credit advice and it is not an offer or solicitation. Financely is not a broker-dealer, investment adviser, or bank. Any securities offering requires legal counsel, appropriate investor qualification, and executed documentation. Where required, regulated broker-dealers or investment banks participate in distribution activity. All matters are subject to eligibility, KYC and AML review, sanctions screening, and counterparty policy.
Financely advises growth-focused businesses on accessing capital by introducing their opportunities to professional investors. Financely is not a securities broker or dealer. Where appropriate, engagements are coordinated with regulated broker-dealers, investment banks, legal counsel, and other specialists.
Financely does not solicit, offer, or accept orders to buy or sell securities and makes no assurance regarding capital-raising outcomes.
Services are strictly business-to-business. Financely does not provide personal finance, consumer credit, or retail advisory services.
Advisory services are reserved for post-revenue companies that recognize the time and resources required for professional underwriting.
All mandates start with an RFQ. We review submissions, issue a brief Go/No-Go memo, and where bankable, release a Term Sheet that leads to funding. We arrange capital across Senior Secured, Unitranche, Second Lien/Mezzanine, Preferred Equity, and Gap Solutions. We do not process deals by email or chat.
Letters of Credit, Standby LCs, Confirmations, Receivables Finance, and Inventory Lines with control.
Funding arranged for trade flows with instruments sized to your cycle and aligned to delivery and settlement.
Move forward to secure working capital and keep goods moving. Submit the RFQ to start underwriting for funding.
Limited or non-recourse structures for energy and infrastructure with lender-ready materials.
Funding solutions aligned to project cash flows with credible covenants and conditions to reach notice to proceed.
Advance the file to termable status. Submit the RFQ so we can underwrite and secure funding.
Debt and Preferred solutions anchored on cash flow, Quality of Earnings, and clear closing mechanics.
Funding across senior, unitranche, and preferred to match stable cash flows and acquisition timelines.
Get financed on workable terms for closing. Submit the RFQ to start underwriting.
Acquisition, development, bridge, and refinance with lender-ready packs and third-party reports managed.
Funding calibrated to DSCR, leverage, and tenancy with terms designed to close.
Move to a financeable package. Submit the RFQ to initiate underwriting for funding.
KYC and Source of Funds required. Engagements are best-efforts and subject to underwriting. Preference for operating companies with meaningful revenue. See our FAQ and Procedure.
Financely Inc. (“Financely”) provides corporate-finance advice and is wholly owned by Aurora Bay Trust, a trust formed under Bahamian law, together with its authorized affiliates. Depending on deal structure, jurisdiction, and local rules, engagements may be carried out through Financely Group LLC, a non-deposit-taking, non-banking financial company; Ashford Capital Advisory LLC; or another related entity.
Financely and its affiliates are not registered as securities broker-dealers and do not execute securities transactions or hold client funds or securities. When a mandate involves the purchase or sale of securities and a registered intermediary is required, any orders are introduced to and executed by one or more independent U.S. broker-dealers registered with the SEC and FINRA. Those broker-dealers are solely responsible for trade execution, custody, and related regulatory obligations. Nothing in this material constitutes an offer, solicitation, or recommendation to buy or sell any security or to engage in any specific transaction. Before engaging Financely Group LLC, Ashford Capital Advisory LLC, or any affiliate, you are responsible for confirming that such engagement complies with your own legal, regulatory, tax, and other requirements. In the United States, certain advisory activities may be conducted in reliance on exemptions available under the Investment Advisers Act of 1940, including the “foreign private adviser” exemption where applicable. Our services and regulatory status may vary by jurisdiction and by transaction type.
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