Insurance Lead Generation Services
Insurance Lead Generation

We Build Your Funnel. We Run The Ads. You Receive Qualified Insurance Enquiries.

Insurance acquisition is not a traffic problem. It is a qualification problem. Most inbound requests are missing key underwriting fields, routed to the wrong team, or come from people who were never eligible. That creates slow response times, wasted quoting effort, and bad conversion.

We engineer the intake path so your team receives clean submissions with the fields you actually quote on. Less back-and-forth. Faster quoting. Better bind rates.

Who This Is For

Insurance Agencies And Brokerages

Teams that want predictable inbound enquiries that match defined product lines, geographies, and eligibility rules.

MGAs And Specialty Underwriters

Underwriters who need submissions that fit appetite and arrive with enough detail for a fast triage decision.

Direct-to-Consumer Insurance Brands

Brands that want funnel-first acquisition, with eligibility gates and automation that protects CAC.

B2B Coverage Providers

Providers selling business-focused products where the first-pass data points decide the entire conversation.

What We Do

Build A High-Intent Intake Funnel

We design your landing flow, qualification steps, and submission logic so prospects provide quote-ready information upfront.

Run Paid Acquisition Campaigns

We manage ad campaigns that target intent, not curiosity. The objective is qualified submissions, not clicks.

Filter By Appetite And Eligibility

Product lines, geographies, risk classes, minimum premium signals, and exclusions are built into the funnel logic.

Route Submissions To The Right Desk

Submissions are routed by product, region, and risk characteristics so your team can respond fast and consistently.

What “Qualified” Means

Qualified means quote-ready and inside scope. We require the underwriting fields that decide eligibility early. If a prospect cannot provide them, they do not reach your quoting desk.

  • Policy type and coverage needs: line of business, limits, deductibles, endorsements
  • Risk basics: location(s), industry/class, operations summary, key exposures
  • History: claims/loss history availability, renewal date, current carrier if relevant
  • Commercial reality: entity type, revenue/payroll bands, headcount, asset values
  • Decision readiness: timeline, decision maker confirmation, contactability checks

How Engagement Starts

Step 1: You Send Your Appetite

Product lines, target geographies, risk classes, minimums, exclusions, and routing preferences.

Step 2: We Reply With Scope And Pricing

We review your criteria, confirm fit, then come back with deliverables, timelines, and pricing.

Get Qualified Insurance Enquiries

Email us your insurance line(s), geography, and eligibility rules. We will review and reply with scope and pricing.

FAQ

Do you work with personal lines and commercial lines?

Yes. The funnel design and qualification gates differ by line, but the approach is the same: define eligibility and collect quote-ready fields upfront.

Can you filter by risk class and exclusions?

Yes. We configure eligibility gates around your appetite and exclusions to reduce unquotable submissions.

Will you guarantee binds?

No. We control funnel structure, qualification discipline, and routing speed. Bind rate still depends on appetite, pricing, and response times.

Can you route to multiple producers or desks?

Yes. Routing rules can be split by product line, region, or other risk attributes.

Are you an insurer or broker?

No. We provide funnel build, advertising management, intake filtering, and routing. You remain the quoting and binding party.

What do you need from us to start?

Your appetite, exclusions, required underwriting fields, and routing preferences. If these are unclear, lead quality will suffer.

Reality check: if you cannot quote quickly, you lose good risks to faster competitors. This service works best when you have clear appetite rules and disciplined follow-up.

Disclaimer: This page is for general information only and does not constitute advice, an offer, or a solicitation. Financely is not an insurer or insurance broker. All quoting, underwriting, and binding decisions remain with the licensed/authorized insurance party. Campaign performance depends on your appetite, response times, and market conditions.